Our Values
Everything we do is guided by a few simple principles:
People First
We prioritise connection, care and community over algorithms.
Accessbility Matters
Social media support should be affordable and available to good causes, not just big organisations.
Kind Communication
Especially when your audience may be vulnerable, waiting for services, or seeking reassurance.
How We
Work
We Get to Know You
Your mission, audience, tone of voice and goals.
We Plan Your Content
Thoughtful, relevant posts that reflect your work and values.
You Approve with Ease
Clear drafts, simple feedback, no complicated systems.
We Post and Engage
Keeping your platforms active, warm and welcoming.
We Grow Together
Adapting as your charity evolves, with ongoing support.
Why Kindly Social Exists
Kindly Social was created because good causes deserve better access to digital support.
As someone who has personally benefited from charity services, our founder understands how important it is for organisations to feel seen, supported and able to communicate clearly, especially when people may be waiting for help.
Social media can offer reassurance, resources and a sense of community. We’re here to help you use it in a way that feels kind, thoughtful and sustainable.
About
Who We Work With
Kindly Social is built for charities, nonprofits, CICs and purpose-led organisations who want to show up online consistently, without it becoming overwhelming or expensive.
We’re a good fit if you:
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Have a small team (or are doing everything yourself)
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Care deeply about your cause but struggle to keep up with social media
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Want your content to feel human, not corporate
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Need affordable, flexible support that understands tight budgets
If that sounds like you, you’re in the right place.
Pet Fostering Service Scotland
“Kindly Social has been an invaluable support to our small charity. With Jaime’s guidance, our social media presence is stronger than ever. Jaime has perfectly captured our brand style, creating professional, engaging posts that truly reflect the heart of our charity and its aims. Everything is clearly explained, our needs are always taken into account, and content is delivered accurately and on time. Working with Kindly Social has taken the guesswork out of social media and made the entire process so much easier for us.”
Dan Roberts Psychotherapist
"I honestly don't know what I would do without Jaime. As a busy psychotherapist, teacher and author it's incredibly helpful for me to have someone working behind the scenes, helping with my social media, website, online store, newsletter and much more. Jaime does all of that with such skill, creativity and dedication. She is both incredibly hard-working and professional and a genuinely lovely human being - it's always a pleasure to work with her. I can't recommend her highly enough!"